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Top AI 
Marketing Tools

A continuously evolving list of intelligent tools saving 
you time and supercharging creative processes.

Start with AI

AI Chatbots for Marketing

Top 10 general AI Chatbots Marketing teams can start with
intermediate

Marketing AI Agents

Top specialist AI Tools broken by different marketing functions
Advanced

AI Agent Stacks

10 recommended AI stacks for building complex workflows
All top 100
AI Agents / Chatbots
Advertising
Automation
Content
Design/Creative
Development
Lead Gen
PR
Processes and admin
Reporting
Research
SEO
Social
VP/Branding
Video

SEMrush Market Explorer

All top 100
Research

Analyzes market share, audience overlaps, and growth opportunities.

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Value for Money
Popularity
User Reviews

Crayon

All top 100
Research

Tracks competitors’ messaging, pricing, and positioning in real-time.

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Value for Money
Popularity
User Reviews

GWI (GlobalWebIndex)

All top 100
Research

Provides in-depth audience behavior and psychographic data worldwide.

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Value for Money
Popularity
User Reviews

Latana

All top 100
Research

Helps measure brand perception and awareness across regions.

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Value for Money
Popularity
User Reviews

Exploding Topics

All top 100
Research

Identifies fast-growing trends before they hit mainstream.

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Value for Money
Popularity
User Reviews

MarketMuse

All top 100
Research
SEO

Assists in building data-backed content strategies and finding SEO gaps.; Uses AI to evaluate content for topic depth and SEO potential.

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Value for Money
Popularity
User Reviews

Brand24

All top 100
Research

Monitors brand mentions across web and social media with sentiment analysis.

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Value for Money
Popularity
User Reviews

Perplexity AI

All top 100
Research

Delivers fast, cited answers to complex research questions.

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Value for Money
Popularity
User Reviews

Insight7

All top 100
Research

Extracts insights from qualitative research using AI.

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Value for Money
Popularity
User Reviews

SparkToro

All top 100
Research
Lead Gen

Discovers what your audience reads, watches, and listens to.; Discovers where your target audience spends time online and what they engage with.

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Value for Money
Popularity
User Reviews
Tool of the week

Perplexity AI

Fact-based answers and research assistant

Value for Money
Popularity
User Reviews
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Each tool in this index is rated using a simple but powerful framework

User Ratings, Value for Money, and Popularity. We analyse real feedback, adoption data, and pricing-to-performance balance to highlight the best options across marketing functions.

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