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Top AI 
Marketing Tools

A continuously evolving list of intelligent tools saving 
you time and supercharging creative processes.

Start with AI

AI Chatbots for Marketing

Top 10 general AI Chatbots Marketing teams can start with
intermediate

Marketing AI Agents

Top specialist AI Tools broken by different marketing functions
Advanced

AI Agent Stacks

10 recommended AI stacks for building complex workflows
All top 100
AI Agents / Chatbots
Advertising
Automation
Content
Design/Creative
Development
Lead Gen
PR
Processes and admin
Reporting
Research
SEO
Social
VP/Branding
Video

Google Analytics 4 (GA4)

All top 100
Reporting

Tracks user behavior across platforms and provides predictive analytics for websites and apps.

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Value for Money
Popularity
User Reviews

HubSpot Analytics

All top 100
Reporting

Offers campaign analytics tied to CRM, enabling full-funnel performance tracking.

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Value for Money
Popularity
User Reviews

Datarama (Salesforce)

All top 100
Reporting

Integrates marketing data across sources for unified insights and attribution.

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Value for Money
Popularity
User Reviews

Funnel.io

All top 100
Reporting

Connects and consolidates marketing data from 500+ sources into one hub.

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Value for Money
Popularity
User Reviews

Supermetrics

All top 100
Reporting

Moves marketing data into BI tools like Sheets, Data Studio, and Excel.

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Value for Money
Popularity
User Reviews

Kissmetrics

All top 100
Reporting

Provides cohort and funnel analytics tailored for SaaS and e-commerce.

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Value for Money
Popularity
User Reviews

Tableau

All top 100
Reporting

Turns raw data into dashboards with AI-assisted visualization tools.

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Value for Money
Popularity
User Reviews

Looker Studio (Google)

All top 100
Reporting

Google’s free platform for blending data from ads, analytics, and more.

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Value for Money
Popularity
User Reviews

Whatagraph

All top 100
Reporting

Builds automated, client-ready reports from marketing and ad platforms.

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Value for Money
Popularity
User Reviews

Improvado

All top 100
Reporting

Centralizes data from all marketing tools into a unified warehouse.

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Value for Money
Popularity
User Reviews
Tool of the week

Perplexity AI

Fact-based answers and research assistant

Value for Money
Popularity
User Reviews
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Each tool in this index is rated using a simple but powerful framework

User Ratings, Value for Money, and Popularity. We analyse real feedback, adoption data, and pricing-to-performance balance to highlight the best options across marketing functions.

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